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Here's a snapshot of what's being shared the most at Hot Topic.
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Here's a snapshot of what's being shared the most at Hot Topic.
When you've found the item you're looking for on the Hot Topic website, select your size if needed, choose the quantity, and click 'add to cart.' When you're finished shopping, you can click on 'MY BAG' at the top of the page to check out.
After you've reviewed your order, you'll have an opportunity to add your promo code right after your order summary. Just add the code and click 'Apply' to get your discount. Then you can choose your shipping option. Hot Topic has three options for checking out. First, they'll ask if you want to login as an HT member. You'll need an e-mail and password to do so. However, if you'd rather not make a free account at this point, you may check out as a guest or through Pay-Pal.
When you're ready to pay, you'll just fill out your billing information as usual. Hot Topic will also ask if you'd like to receive e-mails and texts about new products and promotions before you finalize your transaction.
All year round, Hot Topic has both a sale section and a clearance section on their website. In the sale section, there are several promotions and options available for certain events or seasons, such as a swimwear sale or back-to-school sale. Even though these themes change often, Hot Topic always has sales, so you'll be able to find a discount on your favorite items at any time.
In the Hot Topic clearance section, there are no seasonal themes or promotions, just year-round discounted products. The clearance section is always full of select jewelry, tee shirts, and novelty items, so don't forget to see what there is before you check out.
In addition to Hot Topic's retail stores, they have over 40 outlet stores across the United States.
Hot Topic, in addition to novelty stores like Spencer's and clothing retailers like Torrid, is one of the only stores that caters directly to young people living alternative lifestyles. This chain is best known for its dark stores, loud music, and walls of unisex tee shirts promoting bands, TV shows, and films, but not many people realize that the store's shock value makes it even more lucrative to the groups of young people who feel like their shopping needs and desires are often ignored.
In 1989, retail executive Orv Madden took his lifelong love for contemporary music and founded the first Hot Topic store in Montclair, California. He'd been in the retail business for years, but with the arrival of MTV and new youth subcultures, Madden knew it was the right time to fill a niche that hadn't yet gotten much attention. Before Hot Topic, music-themed items and apparel, especially that which included alternative or rock music, had largely been avoided by large retailers, leaving an entire age group without products to express themselves. There were initial fears that Hot Topic wouldn't last for exactly this reason--teenagers' tastes change every few months. However, Madden knew that and made sure the products changed along with them.
Between 1989 and 1994, successful Hot Topic locations popped up all over America. Madden eventually purchased a warehouse in California for his distribution space, keeping teams of young managers who knew exactly what kids wanted when it came to contemporary merchandise. Hot Topic salespeople were encouraged to wear the trendy, alternative styles they enjoyed and they were allowed free concert tickets so they could go out and see what young people were wearing. By 1996, there were 80 locations around the country, and the company went public. The store was still on the top of its game by the 2000's, cementing its place in popular culture.
Though Hot Topic's products have changed some over the years, their core remains founded in edgy, alternative items that cater to their specific target audience. They first specialized in music tee shirts, which remain their most popular products today, as well as music posters, CDs, and wild, trendy costume jewelry. Their success came heavily in the mid-90s when alternative bands like Marilyn Manson, Nine Inch Nails, Korn, and Tool were popular with teenagers but unpopular with marketing teams. Hot Topic wanted to make a place where kids could come to find a multitude of merchandise for their favorite artists that they couldn't find anywhere else. They also catered to body modification and hairstyle experimentation, selling body jewelry and hair dye. In 1998, Hot Topic gained popularity by selling items related to the edgy cartoon South Park, which was the beginning of their expansion to wider subjects and novelty items in addition to their music merchandise.
In 1993, Hot Topic did an in-store event with MTV host Riki Rachtman for Headbanger's Ball, making it the store of choice for rock music aficionados. Hot Topic owns locations in Canada and Puerto Rico, and they have a women's clothing and lingerie line called Blackheart, founded in 2012.
Today, Hot Topic is still known for their vast walls of band and music tee shirts. In addition to rock music-themed apparel, they also promote hip-hop and pop music, TV shows, internet humor, cartoons, comics, films, and books on apparel, jewelry, accessories, collectibles, and toys. They are affiliated with popular youth brands like Disney, WWE, Sanrio, Nickelodeon, and Nintendo as well as alternative apparel brands like Tripp, Lip Service, and Morbid Threads.
Hot Topic has social media presence on Instagram, Facebook, Twitter, Tumblr, SnapChat, YouTube, and Pinterest.
Hot Topic's Instagram features insider photos of your favorite bands on tour as well as outfits you can buy and wear to see them live. Their Facebook page promotes in-store events all over the country and gives you inside peek into new items at stores near you. For news on sales and new merch for your favorite bands, head over to their Twitter page to keep up-to-date.
If you want to be personally involved in Hot Topic's social media presence, follow them on Tumblr and maybe they'll reblog a picture of you playing songs from your favorite band or wearing one of their signature items. To get exclusive pictures and videos right to your smartphone, be sure to add Hot Topic on SnapChat. If you're looking to see exclusive live sets from today's most popular alternative bands as well as fun interviews, subscribe to their YouTube channel. And when you're building your shopping list for the next time you stop at Hot Topic or looking to put together the perfect outfit, the store's Pinterest will definitely help.
Hot Topic, Inc.
18305 San Jose Ave
City Of Industry, CA, 91748 United States
Select standard shipping at checkout to ship your entire order for a flat rate. FREE shipping is only offered if you have your order sent to your local brick and mortar Hot Topic store for pickup.
Return your order through mail or at your local brick and mortar store within 30 days of purchase to receive a refund of your purchase price. Shipping charges are not refunded.
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