5 Things You Didn't Know About Nike
- The trademark waffle design on the sole of the shoes actually came about because the founder made the soles in a real waffle iron.
- The partnership between Nike and Michael Jordan, which resulted in the Air Jordan line, is one of the most successful partnerships in history.
- Around 10 college teams have exclusive deals with Nike that lets the company provide players with free shoes to wear during games.
- Nike created the Nike Mag, which is a self-lacing shoe like the one featured in Back to the Future. All sales go to charity.
- A new deal between the NBA and Nike will lead to all players wearing Nike apparel on the court at the start of 2016.
How to Redeem a Coupon Code at Nike
Nike is a unique company because it does not offer promo codes online or accept promo codes. The best way to save when shopping on the site is with a Nike+ account. You can sign up on the company's official website to become a member. Nike requires a valid email address because it will send news and promotions to your email address. You will also receive notifications about upcoming sales and other discounts on the site. Members receive free shipping on all orders made through the site as well. If you have an account, shop the site and proceed to the checkout area once you complete your order. Nike will ask if you are a member and let you sign into your account. You can clearly see the location of where you sign in when you view the image below. The site will automatically update your account and order with any discounts or promos you can use.
The Nike website features a number of different products and category types. When you're on the hunt for cheaper products, start your hunt in the clearance section. The clearance section features items for men, women and kids. You can filter the results that you see by category type like jackets, pants, shoes or hoodies. Nike also lets you filter by sport type. Some of the sport categories available include running, basketball and training. Discounts on clearance merchandise starts at around 10% off, but you'll find some products priced 50% off or more.
Bill Bowerman was a track coach at the University of Oregon when he decided to sell shoes part time. Borwerman turned to Phil Knight, one of his star athletes, for help. The two sourced shoes from Japan that they sold at events and meets. As the shoes didn't provide the traction that athletes needed, Bowerman began using a waffle iron to change the soles and provide runners with more traction. This simple change made Nike one of the top athletic shoe companies in the country and eventually led to Bowerman quitting his coaching job to focus solely on his shoes.
Shoppers today primarily know Nike for two things: its classic swoosh logo and its iconic Just Do It slogan. The swoosh was the design of an early employee who thought it would represent the speed at which athletes could run while wearing the shoes. Nike then introduced the Just Do It slogan as a way to encourage customers to get up and get moving. After introducing the slogan in the late 1990s, Nike witnessed sales growth of more than 40%, which some credit to the brand awareness that the slogan built in the minds of shoppers.
Nike also gained fame through endorsement deals that it had and currently has with professional athletes. The largest of those was the deal it had with NBA player Michael Jordan. Jordan designed his own line of shoes for the company called Air Jordan basketball shoes. The originals sold out in hours, and fans still collect the shoes today. Nike also has endorsement deals with professional athletes like Derek Jeter, Jason Taylor, Adam Jones, Chris Paul and Lebron James. NBA player James even has his own collection of Nike clothing and shoes that is only available online or from Nike licensed stores.
The company has a long history of picking out the most talented new players and athletes. Those athletes appear in television commercials for the company. While watching the Unlimited video, you might recognize some of the featured athletes.
Though similar to Reebok and Adidas, Nike strives to constantly keep its business growing. It spent more than $300 million to buy Converse, which was one of its main competitors at the time. That purchase gives Nike the right to manufacture and sell the Chuck Taylor All Star line of shoes. While the company acquired other businesses like Starter over the years, it sold off many of those companies to focus on its top performing brands.
Early in its history, Nike only sold shoes designed for use on the track and in field events. The popularity of those shoes led to the company expanding into other sports, including basketball and baseball. In recent years, it moved into more unique areas, including lifestyle shoes, skateboarding shoes and soccer cleats.
The company offers some customized options for shoppers too. NIKEid is an exclusive service that is only available online. After visiting the site, you can choose between basketball, running, soccer or lifestyle shoes or for shoes for women. Nike then gives you the chance to completely customize your shoes. You select the colors used on the soles, the lining, the exterior and even the laces. Nike will build the shoes based off your exact specifications. While these designs are more expensive, many love the idea of customizing their own shoes.
Though the majority of sales that Nike makes are for its shoes, it also sells hooded sweatshirts, basketball shorts, workout gear and a range of clothing and accessories designed for athletes of all types. Shop the website to find everything that you need on the court, on the field or to get in shape.
Nike Social Media Links
Nike on Facebook: Stay updated about new merchandise that Nike comes out with on Facebook. Like the page to see new updates almost instantly, and click the like or share buttons on individual posts to show your loved ones which products you like.
Nike on YouTube: Do you still remember those old Nike commercials that you loved as a kid? When you view the Nike YouTube channel, you'll see some of those classic commercials in living color. Check out some of the other fun commercials and videos that the company posts, including interviews with leading athletes, promo videos and commercials for new clothing and gear.
Nike on Twitter: Nike encourages customers with questions or concerns to get in touch with representatives via Twitter. Even if you don't have any questions, you'll want to follow the company online. This lets you view images of new sneakers and clothing, learn the benefits of different types of shoes and get help choosing the right shoes based on your needs. Nike occasionally runs promo contests and events on Twitter too.
Nike on Instagram: Nike uses the slogan Just Do It in its promotional materials. The company believes this slogan gets people motivated to do something and get active. You can view images of others taking the world by storm on its official Instagram account, which includes pictures of professional, Olympic and college athletes on and off the field or court.
Nike Contact Info
One Bowerman Drive
Beaverton, OR 97005